Monthly Archives

November 2018

Next Generation of Small Business Owners Increasingly More Diverse

Next Generation of Small Business Owners Increasingly More Diverse

By | Entrepreneurship, Small Business Growth, Small Business Operations

As we head towards the third decade of this millennium, small business owners are increasingly reflecting the diversity found in the larger society. The most dramatic change exists between business owners of the current generation and those in the process of starting a business of their own. While white males still make up the majority of small business owners, there is a greater representation of women, African Americans, Hispanics, Asians,…

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7 Marketing Strategies to Help Your Business Grow

7 Marketing Strategies to Help Your Business Grow

By | Business Planning, Entrepreneurship, Small Business Growth, Small Business Operations, Small Business Sales

As a business owner, you put so much thought and energy into mapping out the path for your business to grow. One step you can take to increase your return on investment is to develop a solid marketing strategy. A good marketing strategy will increase your brand recognition, and will take into account all marketing channels which will help to grow your business. By developing a really good marketing strategy,…

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